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March 10, 2025 | Insights

Spotlight on Conversational AI

Bowen has released its latest CX & EX Industry Spotlight, which focuses exclusively on the rapidly evolving Conversational AI (C-AI) industry. This report leverages Bowen’s industry expertise and in-depth M&A knowledge to identify emerging trends and analyze the competitive landscape, recent deal activity, and growing areas of opportunity in the space.

MARKET OVERVIEW & TRENDS

  • The C-AI industry continues to experience rapid growth, driven by technological advancements, broader adoption of AI solutions, and the increasing demand for more efficient customer interactions and enterprise workflows
    • Investors across various sectors are keenly eyeing the potential of C-AI to reshape industries ranging from customer service to sales/marketing, healthcare, logistics, retail, and beyond
  • Organizations are unifying CX and enterprise data, transforming data centers into “AI knowledge centers”
    • By consolidating disparate data sources and integrating CX data with enterprise data, organizations can leverage AI-driven capabilities and analytics to:
      1. Drive more personalized customer and employee interactions
      2. Enable more seamless AI-to-human interactions
      3. Develop new workflow efficiencies
      4. Unlock valuable business insights and improved time-to-value decision-making
  • Agentic virtual agents are transforming the way enterprises manage workflows
    • There is a shift towards building systems where AI virtual agents automate repetitive tasks, process data, and assist employees with complex tasks
    • These virtual agents integrate with existing systems, adapt to dynamic workflows, and seamlessly collaborate with other virtual agents to deliver superior business outcomes
  • Continued steady trend in transactions and investment activity, with a wave of consolidation to come
    • Despite market fluctuations, the C-AI space has seen a consistent flow of transactions, investments, and strategic partnerships
    • M&A activity remains strong, with both large corporations seeking to acquire innovative startups and investors backing the next wave of market disruptors

The full report digs deeper into the Conversational AI industry, highlighting Bowen credentials, emerging market trends, recent transactions, and key valuation multiples.

Download the full report.

Learn more about Bowen’s CX & EX Practice.

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